Speakers 14
Opening of the Forum
Welcome speech
Welcome speech
PR is dead! < VS > Long live all-channel-PR! + discussion: How will the industry name change and what comes in the place of Public Relations?
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Panel Leader
Special keynote
":-) The (unintentional) birth and evolution of a successful international 'brand'."
New business in new media environment or New media for new technologies/startups?
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"Innovation ecosystem: demand for new media."
Panel Leader
Communicating values, ethics, and tolerance: CSR, business and society.
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"Trust as a Strategy."
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The "3 Whales" - Round Table for Consultancies
Participant as Managing Director of Pleon Talan (affiliate of Ketchum Pleon, Ukraine)
Participant as Owner and Managing Director of IM&C Agency (Croatia)
Participant as Founder and Managing Director of Capital Communications (Hungary)
Round Table Leader, Participant as Chair of H+K Strategies (CZ) and Board Chair of M3 Communications (BG)
The "3 Whales" - Round Table for In-house PR & Corporate Comms Officers
Participant as Head of Public Relations and Public Affairs, Richter Gedeon Plc.
Participant as UK Communications & Innovation Officer, CERN Press Office
Round Table Leader, Participant as Deputy Head of Corporate Comms at Siemens AG
Participant as Corporate Communication Manager in AssisTT
The "3 Whales" - Round Table for Professional Associations
Participant as President of the Association of PR Agencies (BPRA), Switzerland
Participant as President of ABCI-India
Participant as Board Director of the Italian Association of PR Agencies (Assorel)
Participant as President of the Croatian Public Relations Association (CPRA)
Vice President of the Serbian Society for Public Affairs (DSOJ)
Participant as Board Director of the International Executive Board of IABC
Round Table Leader, Participant as Vice President of the Mexican Communication & Marketing Industry Confederation (CICOM)
Participant as Chairman of the Board of the Bulgarian Association of PR Agencies (BAPRA)
Do you e-xist?
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Discussion Leader
Special Keynote. The Real Life-Story of a Top Industry Leader:
"A PR guy never grows old!"
Showcases - winners of national, regional or global PR and marketing awards
"Facebook page 'Amazing Hong Kong' - winner of 'Success Story Award 2013' in Hong Kong."
How do global events influence the global development?
"How do global events influence the global development?"
"Tour de France - global and local impact."
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Guest Expert, Founder and CEO of Furrer.Hugi&Partner AG (Swizterland)
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Communication, Universities, Education - the new approach
"Geopolitical Positioning of Universities."
"How to build a mutually beneficial relationship b/n PR profession and PR Education & Research."
"Strengthening universities' reputation in the global educational community."
"Innovating Education."
Panel Leader
Keynote
"The New Communication World: Sharism philosophy."
Political communications: Global Values VS Local Trust
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3D vision of the future. Who creates our agenda and shapes up the future - media, politics, business, PR, or science?
"Steps Beyond Connectivity: Communicating Digital Transformation."
"Influential Technologies: Changed Humanity."
"CCO 3.0 - Changes and Challenges."
Panel Leader
Pharmacy: from business communications to leadership on the market.
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Communications Professional 3.0 - Changes and Challenges
"External and Internal communication: a blurred borderline."
"Communicating CERN – achieving a balance between local, national and international stakeholders."
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Showcases - winners of national, regional or global PR and marketing awards
"Can a political decision of a one-party government be reversed?" by Seesame Communication Experts, the Slovakian partner of PROI Worldwide - prize winner as Best Public Affairs Campaign at the Global Sabre Awards 2013 in Miami, USA
Silver Archer Award - a Leading Russian PR Award.
